Monday, October 13, 2008

Sea View: Two Small Words, One Tempting Expression

Two small words: ‘sea view’. Right away these words invoke images of crystal clear waters, pallid sandy beaches and feelings of leisure and serenity. The addition of the words ‘sea view’ to a housing development’s list of positive features can also indicate a first-class price tag, though; these properties are worth paying the value.

Purchasing property in Phuket is an investment into a standard of living. The Phuket package - affordability, accessibility and the tropical lifestyle - is not found in another place in Asia. Emigrants in Hong Kong and other Asian capitals similar to Beijing and Singapore are paying attention to the island lifestyle and nearby places. On the other hand, European buyers are growing in numbers and since 2004 Europeans have been the third biggest purchaser group.

Inside this hungry market, there is heavy demand for sea view property. Ms. Charlotte Filleul, Phuket Sales Manager for CB Richard Ellis said, “Most people prefer a sea view property more than everything else!”

Mr. Andrew Howard of The Village Coconut Island, recommended that existing premiums attached to properties with direct water outlook can be to the extent that of 200%. “Undoubtedly for a property straightforwardly on the beach the premium is huge. Set back on a hill, however with excellent sea views and sunsets, the premium is still major at approximately 100%.”

Nearly all Phuket agents quote sea view properties next to the west coast opening at US$1 million and time and again higher. So far the east coast has been the underprivileged relation with prices averaging 40% less. Though the lack of west coast properties has started a movement to the east, motivating the beach and sea view properties higher. As Ms. Filleul points out, “sea view property is a limited product, and in the future we’ll see a payment put upon resale values.” Mr. Howard added, “Building authorization near the water has turn out to be almost impracticable to acquire.”

The east coast is calm and passive compared to the west, which is home to just about 90% of the island’s hotels, resorts, restaurants, bars, shopping and entertainment venues. So we have to ask: “What does the east coast have to present to us?” A straightforward answer will be value for money.

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